IS INDIA WORLD NEXT START UP NATION

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10 reasons why India is already the next startup nation


Prime Minister Narendra Modi in his last ‘Mann Ki Baat’ radio programme in December 2015 has promised to unveil the action plan for ‘Startup India, Standup India!’ on January 16. This could be a reason to cheer for the Indian startup community. We have a promise of difficulties coming to an end when it comes to starting up. In a comparison of per capita GDP, with $7,594 China’s per capita GDP is almost five times that of India, which stands at $1,596. However, all that is set to change as the government opens up and adapts to new startup-friendly policies.

We bring you some of the reasons why we believe this would be the right time to start up in India.
  1. This year, the total funding in India is about $ 9 billion, which is more than the GDP of Andaman and Nicobar, Sikkim, Arunachal Pradesh, Mizoram and Manipur combined.
  1. If Flipkart, our poster boy for e-commerce, were an Indian State, its valuation would be higher than the GDP of 13 States (Union Territories included). That is more than nearly half of the Indian States and Union Territories combined.
  1. India has the ninth largest GDP in the world, with around $2.07 trillion. With over 70 per cent of the population still living in villages, a huge portion of our GDP comes from Tier I and II cities, which means we still have huge potential to be tapped in villages.
  1. Snapdeal’s valuation is more than Vedanta or Grasim or GSK, companies which have been in existence for decades now.
  1. Indian rail is the largest public sector enterprise in the country. It is also the eighth biggest employer in the world, with over 1.4 million people. Inefficient reservations, streamlining the process, catering are still some of the problems which can be looked at as opportunities and can warrant startups of a different scale.
  1. India is home to 5.7 per cent of the world's Unicorns - startups that are valued at over $1 billion. When compared to the amount of funding available overseas, a very small portion of it is available to India and the amount is still growing. India's Unicorns are FlipkartSnapdealOlaPaytmQuikrZomato, Mu Sigma, and InMobi.
  1. Seventeen finance companies received funding in 2015, of over $290 million, making this one of the most funded sectors of last year and also one showing great promise. With relaxed RBI guidelines in relation to payments banks, this is a new avenue for startups to innovate.
  1. Eleven companies in the B2C commerce space received funding to the tune of $3.377 billion, which also means that over 33 per cent of the funding last year was in these companies and over 50 per cent of these were Unicorns.
  2. Rural India is a huge market for startups, and the only way to tap this market is to go local. Going into vernacular languages is one of the best ways to capture this market. Presenting the same solutions, be it hyperlocal or e-commerce or even payments, in a different packaging around local languages will help people in Tier-III and rural areas adopt it. Indian entrepreneurs are at a distinct advantage in comparison to foreign players entering the space and trying the same solutions.
  3. According to the World Bank's Doing Business report, India was ranked 120 in 2008 and has slowed to 132 in 2014. The ranking has improved to 130 in 2016 and is poised to improve further considering a startup-friendly government.



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UNDER STAND DIFFERENT TYPES OF RETURN FORMS IN GST

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Under GST , there are 8 forms for filling of returns by tax payers .All these forms are required to be e-filed . The details of each form are listed below along with details of applicability and periodicity


FOR REGULAR DEALER

1. Form GSTR -1 :-  Monthly 10th of succeeding month furnish details of outward supplies of taxable goods and / or services affected

2.  Form GSTR -2A  Monthly on 11th succeeding month Auto populated details of inward suppliers made available to the recipient on the basis of forms GSTR -1 furnished by the supplier

3. Form GSTR -2  Monthly 15th of succeeding month details of inwards supplies of taxable goods and / or services claiming input tax credit addition GSTR -2A should be submitted in form GSTR -2

4. Form GSTR 1A Monthly 20th of succeeding month details of outward supplies as added corrected or deleted by the recipient in form GSTR -2 will be made available to supplier

5.  Form  GSTR 3 - Monthly 20th of succeeding month return on the basis of finalization of details of outward supplies and inward supplies along with payment of amount tax

6. Form GST ITC -1 Monthly communication of acceptance discrepancy or duplication of input tax credit clam

7. Form GSTR 3 A - Notice to be registered taxable person who tails to furnish return under section 27 and section 31

8. Form GSTR 9 - Annually 31st dec of next fiscal annual return furnish the details of ITC availed and GST paid  which includes local , interstate and import / export



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क्‍या होती है थोक महंगाई दर, क्‍या है इसको मापने का पैमाना

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सामान्‍य तौर पर मार्केट में वस्‍तुओं की कीमतों में होने वाला बदलाव यानी इसमें आने वाला उतार-चढ़ाव महंगाई को दर्शाता है। जब वस्‍तुओं की कीमतें डिमांड और सप्‍लाई में अंतर की वजह से बढ़ जाती है तो ऐसी स्‍थति को महंगाई यानी (इन्‍फ्लेश्‍न) कहते हैं।...

दूसरे शब्‍दों में हम कह सकते हैं कि महंगाई मार्केट में करेंसी की उपलब्‍धता और वस्‍तु की कीमतों को मापने का एक तरकीब भी है। देश में थोक महंगाई दर. पिछले 10 महीनों से लगातार शून्‍य की स्थिति में बनी है। इसके आंकड़ों में गिरावट के बावजूद बाजार में खाने-पीने की चीजें महंगी बिक रही है। हम आपको विस्‍तारपूर्वक बताते हैं कि क्‍या होती है थोक महंगाई दर और इसको मापने का पैमाना क्‍या है।... 

क्‍या होती है थोक महंगाई दर...

भारतीय इकोनॉमी में अहम नीतियों के निर्माण में थोक मूल्य सूचकांक पर आधारित महंगाई दर का इस्‍तेमाल किया जाता है। थोक बाजार में वस्‍तुओं के समूह की कीमतों में कितनी.में कितनी वृद्धि हुई है। इसका आकलन थोक मूल्य सूचकांक के जरिए किया जाता है। भारतीय अर्थव्‍यवस्‍था में थोक महंगाई दर की गणना 3 तरह की महंगाई, प्राथमिक वस्तुओं, फ्यूल और मैन्‍युफैक्चिरिंग प्रोडक्‍टस की महंगाई में बढ़त के आधार पर की जाती है। भारत में अभी भी वित्तीय और मौद्रिक नीतियों संबंधी कई फैसले थोक मूल्य सूचकांक पर आधारित महंगाई.के हिसाब से ही होती है। जिसके आंकड़े हर माह वाणिज्‍य और उद्योग मंत्रालय के द्वारा जारी किया जाता है। जो कि साल 2009 से पहले हर हफ्ते और प्रत्‍येक.मंगलवार को जारी होता था। साथ ही थोक महंगाई दर को मापने का आधार वर्ष भी बदल दिया गया है। अब इसका आंकड़ा साल 2011-12 को आधार वर्ष मानकर तय.किया जाता है।... 

थोक महंगाई मापने का पैमाना... 

दरअसल इसमें हम यह जानने का प्रयास करते हैं कि थोक महंगाई दर कैसे घटती और बढ़ती है। इसके लिए एक सूचकांक (इंडेक्‍स) होता है जिसे थोक मूल्‍य सूचकांक (डब्‍ल्‍यूपीआई) कहते हैं। थोक महंगाई दर को मापने के लिए भारत में डब्‍ल्‍यूपीआई का इस्‍तेमाल किया जाता है। थोक बिक्री मूल्‍य में हो रहे उतार-चढ़ाव को  
मापने के लिए डब्‍ल्‍यूपीआई सबसे प्रमाणिक तरीका है। थोक महंगाई को मापते समय व्‍होलसेल प्राइस इंडेक्‍स के बढ़ने का मतलब हुआ महंगाई में तेजी आना और इसके गिरने का मतलब हुआ महंगाई में कमी। इस सूचकांक में 435 अलग-अलग वस्तुओं के लेखा-जोखा को रखा जाता है। क्‍योंकि, सूचकांक में शामिल हर वस्तु को एक-एक वेटेज यानी वजन दिया गया है। जो इस आधार पर तय किया गया है कि किन वस्तुओं की हमारी जिंदगी में कितनी अहमियत है।... 
थोक महंगाई का इकोनॉमी पर असर...

थोक महंगाई दर अर्थव्‍यवस्‍था को कई तरह से प्रभावित करती है। जिसका सकारात्‍मक और नकारात्‍मक प्रभाव भी अर्थव्‍यवस्‍था पर पड़ता है। थोक महंगाई दर बढ़ने की मुख्‍य वजह डिमांड और सप्‍लाई में अंतर होता है। जब महंगाई बढ़ती है तो वस्‍तुओं की कीमत बढ़ जाती है और लोगों की खरीदने की की क्षमता कम हो जाती है। जिसका असर मैन्‍युफैक्चिरिंग पर भी पड़ता है और इसकी वजह से निवेश भी प्रभावित होता है।...
इसके अलावा इसका असर रोजगार पर भी पड़ता है। साथ ही थोक महंगाई की वजह से इकोनॉमी भी प्रभावित होती है।





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10 Ways to Market Your Small Business on a Shoestring Budget

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When budgets are tight, marketing might be the first expense you look to cut.Let me stop you right there.While traditional advertising methods are costly and hard to measure, small businesses have never had greater access to cost-effective, trackable marketing tools.

Email marketing is the tried and true digital marketing channel with an average return of $38 for every $1 spent.

Email and social media marketing are just the start. Here are ten marketing strategies that can help you market your small business on a shoestring budget

1. Craft an elevator pitch

You should be marketing all the time — wherever you are. Therefore, you need a compelling elevator pitch. Research shows the average attention span of an adult is about six to eight seconds. That’s all the time you have to grab someone’s attention. If you successfully engage them, then you only have a little over a minute to really sell them on your product or service. Invest the time to craft a killer elevator pitch. The return on your investment will pay huge dividends in terms of creating business opportunities

2. Leverage your community


You don’t have to think big when it comes to your marketing efforts. Think locally. What’s going on in your community? Sponsor a Little League team or a 5k charity walk/run. Print bookmarks and leave them at the local library. Get to know your ideal customer and think about how and where they spend their time. Then search for opportunities to get in front of your customer with your marketing message.

3. Collaborate

Put together a group of synergistic, non-competitive businesses in your area and agree to cross-promote. You can use coupons, fliers, reciprocal website links, bundled promotions or social media platforms. By collaborating with each other, you can expand your customer base because you’ll be reaching new people.

4. Network


I’m a huge fan of networking. I don’t think there is any better way to build a business than to get out there, shake some hands, and get to know people. Networking requires a time commitment and it doesn’t provide instant gratification, but a strong network is one of the greatest assets any business person can have.

5. Give a speech



A lot of people hate public speaking. However, there are many organizations looking for qualified, subject-matter experts who can present to their groups. Take a deep breath and volunteer. You don’t have to be a pro as long as the information you share is helpful to the audience. And the upside the more you do it the easier it gets. Plus, it positions you as a credible authority in your field.


6. Create buzz


I started my corporate career in the field of public relations and the business has changed significantly because of technology. Today, a small business owner can accomplish a lot without hiring a professional firm. You can respond to reporters’ queries that are looking for story ideas and resources. Some are small media opportunities, but others are major media outlets that use this service too.

7. Ask for referrals

Don’t be shy about asking for customer referrals. The majority of people say they are willing to provide a referral if asked, but very few take the initiative to do it on their own. Referrals make it easier to get in the door with new customers. If you aren’t asking for them, you are missing opportunities.

8. Build relationships


It is a lot less expensive to keep a customer than it is to get a new one. That’s why establishing strong relationships with your customer base is crucial. One of the ways you can do that is by keeping in touch with people through email marketing.Ask customers for their email address when they visit your store or website. Then, make your communications informative, helpful and professional — something your customers will look forward to receiving.

9. Offer coupons



Coupons are a good way for many businesses to attract new customers. Research shows that people will go out of their way to use a coupon, proving that this method is successful in expanding your customer base. Coupons can also generate return visits. For example, if you give a customer a coupon for a discount to use on future business, there’s a high probability they’ll be back.

10. Give it away




If someone has the opportunity to experience your product or service, chances are they will want to purchase more. Don’t be afraid to give someone a free trial or a sample. In today’s economy, people are more comfortable purchasing something they have been able to experience first.

These ten, inexpensive marketing strategies will help you engage customers, build relationships, and ultimately keep your brand top-of-mind. It’s not always about the money you have to spend on marketing, it’s about the time and effort you put into it and above all, the relevance it has for your customers.


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How to Collect Small Business Debt

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Small businesses rely on a healthy flow of income to remain in business—especially since over 50% of new businesses fail within the first five years. For small businesses, a bad debt can mean the difference between profitability and net losses. For a small business, collecting debts can be a difficult and, occasionally, litigious process. There are a number of things you can do to increase your chances of being paid. Read on to find out how to avoid bad debts, manage overdue payments and collect debts.


1. Develop a payment police

Before you provide any services or goods, contract with your customer so they understand what they are responsible for paying and when. Make sure all document language is clear. Discuss the account with the customer so you can be sure they are familiar with any charged amounts and due dates. Payment terms need to be agreed on by both parties.Consider adopting a late payment fee to encourage on-time payments. You may choose to charge a percentage of the total bill when payments become delinquent—2% is typical. Make sure all late fee policies are included in your contract or payment policy.You may prefer to ask for at least 50% of payment upfront. This ensures you at least receive something in exchange for your time and efforts.

2. List the due date on every bill you send.

Some invoices state, "payment due upon receipt." You may also use "net 15 days," "net 30 days" or any other period of time in which you expect someone to remit payment.
Placing a due date on a bill encourages your customer to include it in a current or upcoming billing cycle. If you do not place a due date on the bill, the business or individual may wait a month or two before paying, especially if bills are tight.
Don't wait 30 days from the date of service or delivery of the product to send out a bill. Bill every 15 to 30 days. The sooner you send out the bill, the more likely you will get paid sooner.


3.Send reminder bills

When a payment becomes past due, immediately send a reminder noting the amount owed as well as the fact that payment is now past due. Many customers are so busy that they simply forget a bill hasn’t been paid. They will often pay it as soon as they realize payment is past due.
Keep a record of all contact with the debtor. You will need the dates and times of your calls, letters and any other communication about the late payment, in case of legal action. You may also need to address this information when you contact the debtor.

4. Keep a contact with each company or customer

Make sure you have relevant contact information, such as address, telephone number and extension number, if available.It is also good to check in with your business contacts regularly. Engaged business relationships promote a mutual desire to fulfill transactions.Address each bill directly to the person who makes financial decisions in a business or the person responsible for the account.
If you don’t have a contact for a business transaction, you can usually call the front desk and be connected to Accounts Payable.


5. Create a procedure for dealing with debts

You will need to decide what happens when payments are late. Generally, you first send out a reminder, then call the customer or business that is late with a payment, follow up, try to negotiate and then take it to collections or pursue legal action if the debt remains unpaid. Everyone in your company should understand the process so they know where to direct those who owe debts when they reach out to you.


6. Understand your debtor

Try to figure out why the payment is late. Most debtors fall into 1 of 3 categories—either they want to pay but can’t do it on time because of difficulties with finances, they habitually delay payments as long as possible due to priorities for the month or they have decided not to pay you at all.When you speak to the person or department that owes you money, try to uncover what type of debtor they are. Once you understand if non-payment has to do with finances, priorities or actual avoidance, you can come up with a solution for both parties that is, hopefully, mutually beneficial.Know that a business with financial trouble may not want to discuss their possible failure.


7.Call the debtor about the account

The first step after mailing a bill and reminder is to contact them by phone. Identify yourself and your reason for calling. Do not harass the debtor, just be straight-forward. Always use a civil tone and try to convey a desire to keep a positive relationship. You can address consequences further down the line.
Ask the person how they are and if they received your invoice. To discuss the late payment, try: "I am concerned because your payment is now (insert how many days) late. What can I do to help you make this payment and minimize consequences, such as (insert consequence)?" You can also ask if there is a reason they want to discuss on why the payment has been late.Try to get a verbal agreement that the invoice will be paid and when.Follow up the conversation in a week by phone, email or mail.Never apologize for asking about a debt that is owed to you. Remember that the money rightfully belongs to you.



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10 Things College Students must be learn

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When it comes to solving challenges in business these days, the most innovative solutions usually come from startups. Of course, established companies do solve some of them. But what makes a startup different is that they end up finding solutions using very few resources. If you draw parallels to the startup culture, it is somewhat similar to that of students in college (well, most of them), as it’s a stage of life where they have less access to cash, are trying to learn more, and are also coming to terms with the important things in life.



So what can a college student learn from the startup culture?
Here are 3 things:
Bootstrapping: When you don’t have access to external funding, you have to find alternative ways of making the most of what you have. That’s what startups are really good at! Bootstrapping basically means commencing a business minus that external financial backing, and using inexpensive resources to get the job done. As a college student, what you can learn from the startup culture is how to make do with things on a shoestring budget. This means finding out ways to do more with less. For example, instead of buying new textbooks, you can either borrow it from a library or go for pre-used ones. Even better, find people who are studying in classes ahead of you, if they are willing to lend their previous year’s books and/or notes.
Innovation: Yep, innovation may be on its way to becoming the most clichéd term ever, but when it comes to survival it is something that enables you to stay ahead of the curve. For anindustry behemoth, innovation can be a choice. But for a startup, innovation is a must. And employers these days are not just looking for problem solvers, they want individuals who can get the best possible solution with the least possible resources. So it becomes quite significant for a college student to start thinking innovatively and out of the box. You can apply innovative methods to find out the best way to learn a topic quickly and how to get the best grades. For example, the education system in India, especially the examinations, are quite static. What most Indian college students do is go through question papers of exams held in the last five years and find patterns and probable questions. Though criticized, this method works for each individual student in his/her unique way and gets the results for them.

Persistence: At a startup company job, the attitude of the founders and the employees is that things don’t happen, you have to make them happen. Be it product management or day-to-day office administration, new instances offer newer sets of challenges and these have to be overcome, anyhow. Most entrepreneurs persist till they find out a way to solve a particular problem. It could be anything – a bug, getting the right person for the job, or even deciding office policies! At the end of the day, persistence is a quality that comes good in your professional life as well as your personal life. As a college student, if you imbibe the value of perseverance, it becomes a habit when you start looking for a job or maybe start your own venture. Situations that will enable you to practice these qualities in college are during your projects or when participating in events or competitions.


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10 Tips for Compelling Company Updates on LinkedIn

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10 Tips For Compelling For Company Update 


1. Think like a journalist

2. Always Include A clear Call  To Action

3. Ask Thoughtful Question to involve your audience

4. Always include a image or some type of rich media

5. Before Posting double click that and image appears

6.  Post YouTube video to encourage sharing

7.  Make Your Content Snack able and valuable

8. Avoid Hype rt Argentine

9.Test to understand your Audience

10 . Create  an editorial calendar but react timely to event  

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eSign – Online Digital Signature Service

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Introduction :--

For creating electronic signatures, the signer is required to obtain a Digital Signature Certificate (DSC) from a Certifying Authority (CA) licensed by the Controller of Certifying Authorities (CCA) under the Information Technology (IT) Act, 2000. Before a CA issues a DSC, the identity and address of the signer must be verified. The private key used for creating the electronic signature is stored in hardware cryptographic token which is secured with a password/pin. This current scheme of in-person physical presence, paper document based identity & address verification and issuance of hardware cryptographic tokens does not scale to a billion people. For offering fully paperless citizen services, mass adoption of digital signature is necessary. A simple to use online service is required to allow everyone to have the ability to digitally sign electronic documents


eSign
eSign is an online electronic signature service which can be integrated with service delivery applications via an open API to facilitate an Aadhaar holder to digitally sign a document. Using authentication of the Aadhaar holder through Aadhaar e-KYC service, online electronic signature service is facilitated

Salient Features of eSign

Save cost and time
Aadhaar e-KYC based authentication

Improve user convenience
Mandatory Aadhaar ID

Easily apply Digital Signature
Biometric or OTP based authentication

Verifiable Signatures and Signatory
Flexible and fast integration with application

Legally recognized
Suitable for individual business and Government

Managed by Licensed CAs
API subscription Model

Privacy concerns addressed
Assured Integrity with complete audit trail

Simple Signature verification
Immediate destruction of keys after usage

Short validity certificates
No concerns regarding key storage and key protection



Easy and secure way to digitally sign information anywhere, anytime - eSign is an online service for electronic signatures without using physical cryptographic token. Application service providers use Aadhaar e-KYC service to authenticate signers and facilitate digital signing of documents.
Facilitates legally valid signatures - eSign process includes signer consent, Digital Signature Certificate issuance request, Digital Signature creation and affixing as well as Digital Signature Certificate acceptance in accordance with provisions of Information Technology Act. It enforces compliance through API specification and licensing model of APIs. Comprehensive digital audit trail, in-built to confirm the validity of transactions , is also preserved.
Flexible and easy to implement - eSign provides configurable authentication options in line with Aadhaar e-KYC service and also records the Aadhaar ID used to verify the identity of the signer. The authentication options for eKYC include biometric (fingerprint or iris scan) or OTP (through the registered mobile in the Aadhaar database). eSign enables millions of Aadhaar holders easy access to legally valid Digital Signature service.
Respecting privacy - eSign ensures the privacy of the signer by requiring that only the thumbprint (hash) of the document be submitted for signature function instead of the whole document.
Secure online service - The eSign service is governed by e-authentication guidelines. While authentication of the signer is carried out using Aadhaar e-KYC services, the signature on the document is carried out on a backend server of the e-Sign provider. eSign services are facilitated by trusted third party service providers - currently Certifying Authorities (CA) licensed under the IT Act. To enhance security and prevent misuse, Aadhaar holders private keys are created on Hardware Security Module (HSM) and destroyed immediately after one time use.

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